Healthcare Director of Corporate Marketing
Greater LA Area
2 days ago
We are seeking a B2B healthcare marketing expert to expand our brand awareness and drive marketing engagements and inbound leads within our target audiences.
This individual will be responsible for architecting cohesive marketing strategies including leveraging thought leadership, PR, ABM, digital, marketing automation, direct mail, email marketing, webinars, live events, & more.
You will develop & co-execute our go-to-market strategy for driving targeted engagements and leads in our healthcare vertical, which currently consists of hospitals and hospital systems.
The position will report directly to the Chief Marketing Officer, & will also work closely with other members of the corporate marketing team & broader organization. You will have access to a pool of 20 shared resources for the execution of your campaigns.