Director, Media Trading
The Trade Desk
Greater LA Area
Manage a portfolio of business across all key clients in the LA area.
Oversee a team of both Trading Specialists and Senior Trading Specialists.
Become a leader in RTB buying strategies, optimization algorithms, and data visualization.
Become a leader in best practices for the TheTradeDesk Platform, and offer insights on how to improve campaign effectiveness through the platform’s functionality. Mentor clients leveraging this expertise.
Combine data analysis and client feedback to create optimization strategies and provide solutions for complex campaigns to meet client objectives.
Help build our trading best practices, including creating training collateral and internal resources.
Work closely with Product Management and other cross-functional teams to help define features and enhancements to improve the platform.
Work closely with the client services team to develop and execute an onboarding plan that will make customers successful with our real time buying platform.
Understand and effectively communicate The Trade Desk’s value proposition, technology, processes, and partnerships, as they relate to growth of current client accounts.
Help build the Client Services practice, including developing training material, customer facing assets, and internal resources for trading media through our platform.