Product Manager - Growth

| Greater LA Area

FabFitFun is dominating the women's lifestyle marketplace through our curated subscription boxes, FFF branded products including makeup and accessories lines, as well as a video streaming platform featuring live and licensed content. With over 1M members and growing, we are seeking a data-driven Product Manager to join our Growth pod.

As a dedicated Product Manager for Growth, you will play a key role in driving new avenues for subscriptions, optimizing the sign up flow, increasing retention & running AB tests across all of our funnels. The growth team at FabFitFun is critical to increasing virality, growing our subscriber base & decreasing customer acquisition costs. 

In this role, you will be responsible for our referral programs, managing the roadmap for AB tests across sign up, cancel, reactivate & other user funnels, executing tests & defining the future growth strategy for FabFitFun!

We are looking for an ambitious PM with creative ideas, a desire for big wins and a data driven mentality. You are not afraid to test new strategies to grow our subscriber base. The ideal candidate is a collaborative leader with a proven track record optimizing traffic from paid marketing & SEO to turn a visit into a paying customer! 

What you’ll do:

  • Prioritize, design & launch AB tests across customer sign up, cancel, upgrade & reactivate funnels. Report results & disseminate learnings across the organization. Find new channels to test & optimize. 
  • Collaborate & partner with other teams, including finance, marketing, legal customer service and data on product launch strategy and make sure all teams are aligned. Report long term and quarterly look backs to relevant teams. 
  • Manage the referral program, monitor referral revenue & identify ways to continually improve & evolve the program
  • Work closely with the marketing team to align & execute on growth strategies from top of funnel through sign up and rebill
  • Inform the Growth roadmap, vision & strategy of the growth pod. Identify KPIs & metrics that will prove the efficacy of your product & monitor product performance
  • Own product lifecycle from inception to launch (defining product requirements, creating wireframes, writing specs, and working closely with Engineering and Design to build, design and launch features against a planned release schedule)
  • Convert visitors from organic & paid traffic into paying subscribers 
  • Support on our initiative to improve SEO & new subscription funnels across FabFitFun 

What you’ll bring: 

  •  Minimum 3 years of product management experience specific to growth, optimization or growth marketing 
  • Knowledge and enthusiasm for testing, analyzing, and iterating growth and retention tactics
  • Experience designing & launching AB tests as well as reporting learnings and results. You have a history of wins & learnings that you can bring to the table
  • Understanding of AB testing best practices & ability to analyze results in excel or other data visualization tool 
  • Must be comfortable working in a dynamic, fast-paced environment. We’re constantly releasing on multiple channels & need someone to keep up!
  • Strong project management skills, able to work on multiple projects at the same time and meet time-sensitive deadlines.
  • Impeccable organizational & communication skills, including experience communicating directly with executive stakeholders
  • Familiarity with Agile methodologies, ceremonies and project management software
  • Excellent problem solving & analytical thinking
  • Love for creativity and ability to work well with designers/front end engineers to turn ideas into reality 
  • Must be a self starter with a desire to learn 
  • Understanding of customer acquisition costs & experience working closely with marketing 
  • Bonus: 
    • Basic coding in HTML/CSS, Javascript (helpful in diagnosing issues)
    • Balsamiq/OmniGraffle or equivalent wireframing tools.
    • SQL skills

What you'll get:

  • The opportunity to directly impact the bottom line (revenue, subscribers, LTV & retention) & grow our subscriber base
  • Work and grow within an experienced product & technology organization, with a disciplined testing & data driven culture
  • The opportunity to be an entrepreneur within a high growth organization and see your ideas come to life
  • Be at the heart of the business and collaborate with all stakeholders including executive team, finance, legal, business development, customer experience & marketing
  • Amazing benefits including medical, dental, vision, FSA, 401k and free FabFitFun subscription and and quarterly credit in the Add-Ons store
Read Full Job Description

Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavaLanguages
    • JavascriptLanguages
    • SqlLanguages
    • ReactLibraries
    • ReduxLibraries
    • MySQLDatabases
    • PostgreSQLDatabases
    • Google AnalyticsAnalytics
    • IllustratorDesign
    • InVisionDesign
    • PhotoshopDesign
    • SketchDesign
    • AsanaManagement
    • WrikeManagement
    • SalesforceCRM
    • IterableEmail

Location

In the heart of West Hollywood! Close to many staples of the LA area including The Beverly Center, The Grove and popular restaurants and bars.

What are FabFitFun, Inc. Perks + Benefits

Health Insurance & Wellness Benefits
Dental Benefits
Vision Benefits
Health Insurance Benefits
Retirement & Stock Options Benefits
401(K)
Company Equity
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Stocked Kitchen
Stocked kitchen with amazing snacks that suit both looking for something healthy or a sweet treat in the afternoon. Kombucha & cold brew also on tap!
Some Meals Provided
FabFitFun offers 3 catered a meals a week at our HQ in West Hollywood. Breakfast provided on Monday, while Lunch is provided on Tuesday and Friday.
Parking
Paid parking available for all of our employees with a paid parking incentive for those who commute to the office and don't require a parking spot or vouchers.
Pet Friendly
Dog friendly office!
Fitness Subsidies
You will have access to our online digital streaming platform (FabFitFun TV) that hosts a library of online fitness classes from top studies. Also hosted fitness classes every quarter in nearby gyms.

Additional Perks + Benefits

Generous compensation package and extensive benefits. 12 weeks’ paid parental leave. Free FabFitFun subscription and tons of beauty freebies! Daily impact on personalizing the FabFitFun member experience.

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