CRM Product Manager

| Santa Monica

Universal Music Group Consumer Engagement is seeking an CRM Product Manager. This position sits at the intersection of business strategy, data and platform development, and change management. S/he will play a key role in managing the design, build, and implementation of UMG's global CRM and data capabilities and is responsible for maintaining the CRM product roadmap to build a stable, maintain, and scale UMG's global consumer data and CRM platforms and products.

Job Functions:

The CRM Product Manager is responsible for requirements gathering, testing, and post deployment support of UMG's global / CRM platforms which primarily includes a consumer data platform (CDP), multi-channel marketing and messaging tools, and consumer-facing preference / consent centers as the primary focus; eventually more product launches and ongoing ownership will follow. Doing this job well means effective partnering with business and technical teams across the organization to create/refine global data and CRM business requirements that include end-user stories, functional and technical specifications, and prioritization of efforts within a global roadmap, etc. They will proactively contribute to enhancement and scale of UMG's global CRM business discipline. This includes:

  • Is the day-to-day program owner to ensure that the larger Global CRM solution roadmap is maintained and executed, this includes the consumer data, direct marketing and CRM analytics platform products.
  • Act as liaison between business and technical teams in all areas of CRM development and enhancements.
  • Lead the process to gather, analyze, prioritize CRM business requirements and develop detailed functional requirement and clear project scope and roadmap.
  • Develop clear and complete CRM business and functional requirement documents that can be shared with business and technical teams.
  • Working with global technical teams and developers, test and validate that their solutions have meet business requirements delivered by the business.

Job Requirements:

Skills/Abilities:

  • Strong ability to represent and document business processes, interaction flows, data flow processes, etc.
  • Effective in managing multiple parallel work streams and initiatives (e.g. analytics, data platforms, DMP, site and ecommerce, etc.)
  • Exceptional written and verbal communication skills across business and technical teams that is detailed, organized, and results-oriented
  • Ability to work effectively in a fast paced, high energy, team-oriented environment
  • Working knowledge of Drupal, Magento, Google Analytics, CDP technologies, etc.

Experience:

  • 3+years of experience in CRM business and data analysis, and process flows; in product manager role a plus
  • Experience with standard CRM marketing platforms such as web analytics, data warehouse technologies (CDP a plus), omni-channel digital marketing tools, etc.

Education:

  • Bachelor's Degree

Universal Music Group is an Equal Opportunity Employer.

Disclaimer

This job description only provides an overview of job responsibilities that are subject to change.

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Technology we use

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Location

UMG IT is primarily based in Woodland Hills, a neighborhood bordering the Santa Monica mountains in the San Fernando Valley region of Los Angeles
21301 Burbank Blvd, Woodland Hills, CA 91367

What are Universal Music Group Perks + Benefits

Universal Music Group Benefits Overview

You’ll experience the following perks as a full-time UMG employee...

• Competitive Benefits – Your comprehensive benefits package will offer Medical, Dental, & Vision, as well as 30+days of PTO, a 401k savings plan with company match, & more.
• Employee Development – We’re invested in growing your career within UMG. Your engagement in L&D programs will help expand your skill set. Also, you’ll be the first to be considered when new roles open.
• Culture and Environment – You’ll enjoy our branded offices that feature UMG artists and music 24/7, employee lounges complete with video games, musical instruments, couches, free soda and coffee, free merchandise, & more.
• Social Responsibility – Your good works and engagement in various causes will be amplified by UMG’s donation-match programs, strengthening our impact throughout the world.

Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Wellness Programs
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Performance Bonus
Child Care & Parental Leave Benefits
Remote Work Program
Vacation & Time Off Benefits
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Company Outings
Game Room
Stocked Kitchen
Parking
Recreational Clubs
Relocation Assistance
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Tuition Reimbursement
Diversity Program
We are an equal opportunity employer and value diversity in our company.
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