Oh Snap!
This job is no longer active - but you can still view the details below.

Growth Marketing Lead

| Greater LA Area
Please send your resume to [email protected] with Subject: BuiltIn/Position-Name (Ex: "BuiltIn/Growth Marketing Lead - Mary")
Apply now

Company

More Labs is a new kind of consumer goods company behind Morning Recovery, a brand that’s defining a multi-billion dollar beverage category. In its first year, the company raised a total of $9.5M in vc financing (Series A valued at $33M), and made $7M in revenue. In year two, the company is looking to scale its business aggressively. More Labs’ mission is to help people feel great so they can do more of what they love. Beyond Morning Recovery, the company is building a wide suite of supplements to dispatch daily stressors in life.

Position Summary

More Labs is looking for a rockstar digital/performance marketer to lead, drive and execute against customer acquisition strategies. You will own our customer acquisition campaigns, and focus on delivering against key performance metrics around CAC and website conversion. Secondary duties will include maintaining CRM programs, spearheading special growth projects, and managing ongoing website development. This position is perfect for experienced growth and acquisition leads who want to have a large impact on a high-growth, multi-channel business across both e-commerce and retail. 

Ultimately, you will be working day in and day out with the CEO to identify high-growth opportunities, and execute against them. With the founding team that previously drove growth at Facebook, Uber, and Tesla - your goal is to build out a data-driven growth playbook for the direct-to-consumer CPG world.

Core Responsibilities

  • As the Growth Marketing Lead, you will lead the development and execution of direct response campaigns and their performance, including SEM, paid social, programmatic, and online video.

  • Drive revenue by leveraging past experience with various marketing tools, including SEM, PPC, Social (Facebook/Instagram/Snap), retargeting, display etc.

  • Optimize our website funnel by guiding thoughtful website design modifications, unique landing page experiences, and overall experience improvements.

  • Grow leads and optimize email drip campaigns. 

  • Partner with the Analytics team to develop LTV and ROI benchmarks and targets for our products.

  • Oversee and drive growth across all stages of the funnel, lead generation, conversion, retention and referrals.

Qualifications

  • 4+ years of experience in acquisition and direct response marketing for DTC brands, including programmatic display, search, and paid social

  • 2+ years of experience with subscription businesses and e-commerce CRO, and are eager to build something from the ground up here

  • A combination of analytical chops to break down complex problems, but with creative ideas to test new concepts and attract new customers

  • Entrepreneurial spirit with the willingness to do whatever it takes to win

  • Must possess excellent communication skills, strong ability to prioritize, and lead teams to drive business results

Read Full Job Description
Please send your resume to [email protected] with Subject: BuiltIn/Position-Name (Ex: "BuiltIn/Growth Marketing Lead - Mary")
Apply now
loading ...
Emailed

Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • PythonLanguages
    • RLanguages
    • SqlLanguages
    • MySQLDatabases
    • Google AnalyticsAnalytics
    • KissmetricsAnalytics
    • Full StoryAnalytics
    • IllustratorDesign
    • InVisionDesign
    • PhotoshopDesign
    • SketchDesign
    • FigmaDesign
    • AsanaManagement
    • MailChimpEmail
    • RapportiveLead Gen

Location

82 Labs HQ is located in the heart of Koreatown, in Los Angeles, where it's sunny most days of the year.

An Insider's view of More Labs

What’s the vibe like in the office?

Open, casual, collaborative, and energetic. We have an open floor with desks where we all work together. When we work, we are straightforward with one another and emphasize on making impact. There's no politics here.

Matt

Head of Sales Ops

What's the biggest problem your team is solving?

The operations team has material impact on the whole business so having stability is key to success, however this is challenging when facing rapid growth. This is why our biggest struggle is striking a balance between growth and stability – it’s immensely challenging but highly rewarding when done right.

Yong

Head of Operations

What are some things you learned at the company?

If there's one thing that our team is unparalleled at, it's pushing the limits of what's possible. Coming from a corporate background, I found that when tasks arose, I'd outline the obstacles first versus giving my all to execute. Working here has completely changed my mindset on just how much you can accomplish if you set your mind on it.

Rosy

Growth Lead

What is your vision for the company?

Our mission is to develop breakthrough solutions that empower you to be at your best so you can do more of what you love.

Sisun

CEO

How do your team's ideas influence the company's direction?

We have a saying: "We respect data over hierarchy". It means we respectfully challenge decisions at all levels to let the best data-driven ideas win no matter who they come from. This encourages all members of the team to influence company’s direction.

Misha

Co-Founder & Head of Design

What are More Labs Perks + Benefits

More Labs Benefits Overview

More Labs offers a robust benefits package, giving you the choice of 16 medical plans, 9 dental plans and 4 vision plans, the majority of which More Labs’ generous company contribution covers 100%, with additional plans available at cost to employee.

In addition, employees at More Labs are entitled to unlimited vacation days, paid US Holidays, paid sick leave, company offsites, team lunches, breakfasts and happy hours.

Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Retirement & Stock Options Benefits
Employee Stock Purchase Plan
Performance Bonus
Child Care & Parental Leave Benefits
Remote Work Program
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
82 Labs offers pre-tax commuter benefits for employees not taking advantage of onsite parking.
Company Outings
From paintball to karaoke, bowling to sumo wrestling, beach day to rooftop BBQ's, we like to hang with our team as much as we like to work with them!
Stocked Kitchen
Snacks, Stumptown coffee on tap and kombucha!
Some Meals Provided
82 Labs holds team lunches, breakfasts + happy hours, on a weekly basis.
Happy Hours
Happy hours range from sitting down for beer / wine over some light tabletop game competition in office, to visiting some of the local bars and rooftop bars around LA.
Parking
Onsite parking is provided for 82 Labs employees.
Pet Friendly
Obi, Lola, Soba, Toby and Hachikō like friends!
More Jobs at More Labs1 open job
All Jobs
Sales
Sales
new
Los Angeles
Please send your resume to [email protected] with Subject: BuiltIn/Position-Name (Ex: "BuiltIn/Growth Marketing Lead - Mary")
Apply now
Save job
loading ...
Emailed
View More Labs's full profileSee more More Labs jobs