Digital Marketing Specialist

| Greater LA Area
Job Summary
Onpoint Global / BV Media is looking for an Email Marketing / Digital Marketing Specialist with a strong background in email operations and campaign management. The ideal candidate will be comfortable editing and preparing HTML templates and will be responsible for the proper deployment of messaging while maintaining brand consistency and enforcing best email practices. Experience with ESP's, Tracking platforms, and/or MTA's a plus. You’ll be part of talented group of professionals to ensure timely execution for high volume email program. You will use your enthusiasm in email marketing and attention to detail to resolve errors, troubleshoot problems, and improve the email operations process. 
• Place orders for products.
• Design and write press releases.
• Develop a personalization strategy.
• Coordinate and monitor the maintenance, integrity, and security of several databases.
• Develop and code the list segmentation for all direct and interactive marketing campaigns and communicate requirements to the primary database vendor.
• Maintain best practices and operating principles for driving email traffic and revenue in line with the Email Plan.
• Suggest new ways to improve and innovate our email marketing efforts
• Setup, manage and deploy A/B and multivariate testing initiatives and report results to key decision makers
• Monitor campaigns to ensure consistency across all major email providers (Oath, Gmail, Microsoft, etc.)
• Analyze the effectiveness of marketing campaigns and initiatives through reporting, tracking and analysis to provide feedback to management team and strategic partners as needed
• Take on new email marketing initiatives as the business grows and needs arise
• Participate in planning and facilitating the execution of daily marketing emails inclusive of test versions and trigger programs.
• Stay informed with email best practices, strategies and industry standards.
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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavaLanguages
    • JavascriptLanguages
    • PHPLanguages
    • PythonLanguages
    • SqlLanguages
    • WordPressLanguages
    • jQueryLibraries
    • ReactLibraries
    • NGNXLibraries
    • AngularJSFrameworks
    • Node.jsFrameworks
    • Microsoft SQL ServerDatabases
    • MySQLDatabases
    • PostgreSQLDatabases
    • Google AnalyticsAnalytics
    • IllustratorDesign
    • PhotoshopDesign
    • HTML5Design
    • CSS3Design
    • ConfluenceManagement
    • JIRAManagement
    • WordpressCMS
    • 5NineCRM
    • Proprietary Email Delivery SystemEmail
    • Oracle EloquaLead Gen


9200 Sunset Blvd, West Hollywood, CA 90036

What are OnPoint Global Perks + Benefits

Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
You can set aside up to $2,650 a year pre-tax for health care and $5,000 a year for dependent care.
Disability Insurance
Employer-paid plan pays a weekly benefit based on a percentage of your Pre- Disability Earnings for a covered disability for up to 23 weeks.
Dental Benefits
You have a choice between three dental plans through Guardian: Managed Care Florida, PPO XS Florida, and Value Florida.
Vision Benefits
Vision Care plan offered through VSP. You get a vision exam every plan year, an allowance for glasses or contact lenses, an allowance for Laser Preferred Program towards LASIK and PRK.
Health Insurance Benefits
Partially covered by the company. You have a choice between four medical plans through United Healthcare: HMO, two POS options, and HSA.
Life Insurance
You are automatically covered for life insurance equal to a flat amount of $10,000, when choosing one of the company’s healthcare plans.
Retirement & Stock Options Benefits
Retirement plan for employee contributions.
Performance Bonus
Child Care & Parental Leave Benefits
Child Care Benefits
You can set aside up to $5,000 a year pre-tax for dependent care expenses including daycare, after school programs, camp, assisted living, home care, etc.
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
We observe 10 holidays each year.
Paid Sick Days
Perks & Discounts
Commuter Benefits
Stocked Kitchen
Relocation Assistance
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